On March 19-24, Gostiny Dvor hosted the main fashion event of this spring - famous couturiers and young talented fashion designers presented their unique collections at the anniversary season of Moscow Fashion Week.
Gala show
On March 19, a gala show was held in honor of the 25th anniversary of the Fashion Week in Moscow. The renowned Russian fashion personalities, widely known in Russia and abroad, took part in it: Vyacheslav Zaitsev, Valentin Yudashkin, Igor Chapurin, Tatyana Parfenova, Irina Krutikova, Victoria Andreyanova. The famous designers received the Golden Dummy Award, which was established by the Association of High Fashion and Pret-A-Porter. In honor of the anniversary of Moscow Fashion Week, eminent couturiers gathered on one podium and presented their collections as part of the gala show for the first time in many years.
Beauty expertise
Partners of the Week prepared surprises as well. Brand of Herbal Cosmetics Yves Rocher became the official make-up artist of Moscow Fashion Week.
Russian beauty brand ESTEL is the official stylist of Moscow Fashion Week.
The following designers presented their collections at the Fashion Week: ANJKIDS, ALTA COSTURA, LANA2ROCK FASHION, WOW, TATIANA SALTOVETS & PABLOSKY, ALENA NEGA, ANASTASIA KUCHUGOVA, RENOVATION, NYUSHA WEAR, ВИННИ, IRINA SHARLAU, VERA DOMOKOSH, SAID SHAH, “Tochka RU” Design Festival, CRIMEAN FUR FACTORY DUETFUR, ENDEA – IVANOVA, ALINA ASSI, VICTORIA ANDEYANOVA, Blue Jasmine, STILNYASHKA, JULIA ASUTINA FOR KIDS, RUSSIAN DESIGNERS FOR KIDS, Viq i Vicky, SEE ARSI, PRANKERS, LEKA, LEYA. ME & A. CHASOVSKIH, KIBOVSKAYA, PAVEL YEROKIN, ELEONORA AMOSOVA, GEORGE BLACK & ANPER, V&L fashion platforma, STASIA & STASIA, GERA SCANDAL, TEPLITSKAYA, SHIYAN MAKHMUDOV DJEMAL, HEADLINER by VOLKY.
"Renovation"
This was the new topic of the 41st season of Moscow Fashion Week. Today, fashion is moving from classics to bold solutions, and street and everyday trends are no longer outside elements. Street style is a lifestyle that has no rules and standards; it allows everyone to express themselves without fear of experiments. Street fashion podium in Gostiny Dvor was aimed at presentation of such bold decisions - this spring it was filled with bright shows, including: Todes wear, KABAROVSKY, ANATOLY PUSHKAREV, ELENA BREZHNEVA, TACK TACK, Nadezhda Tsvetkova, MO MOMENTS, RUSSIAN BRANDS FOR KIDS, 28PRIDE.
FABERLIC COUTURE unique show
FABERLIC COUTURE show became a unique event of Moscow Fashion Week. The collection was created in four countries of the world under the guidance of Andrey Burmatikov, fashion director of the brand. It was a largescale show supported by VOGUE. Russian top models working on world catwalks arrived in Moscow for one day to take part in the show, marking a new stage in the history of Faberlic and Russian fashion.
Jewelry Trends
Kabarovsky Jewelry House show was another outstanding event of this Week season. One of the most creative and technological brands of the jewelry industry in modern Russia has presented its new collections in Gostiny Dvor. Kabarovsky Jewelry House is the official jewelry partner of Moscow Fashion Week.
Gastronomy as an art
Embargo Group being an expert company in the field of event management and restaurant business became the official gastronomic and catering partner of the 41st season of Moscow Fashion Week.
Public talk
Communication with fashion experts and trendsetters is a completely new format of Moscow Fashion Week. The updated Street Fashion podium gathered top bloggers who shared their definition of style and answered all the guests’ questions. Among them were Aiza Anokhina, Maria Minogarova and Maria Pogrebnyak.
Business program
Fashion Consulting Group and ModaHSE, the Center for Management and Communication in the Fashion Industry at HSE, presented a series of practical lectures on key aspects of commercial development of a designer brand. Visitors of the lectures got recommendations and instructions on how to effectively develop and make a successful fashion brand without major investments.
Made in Russia
Moscow Fashion Week is rapidly developing and transforming, but the tasks of the main fashion event remain unchanged - to show the potential of creative ideas of Russian designers and launch new names in fashion. The key conceptual slogan of Moscow Fashion Week is "Made in Russia".
